Savills Management Resources
Impact Statement We are looking for an Engagement Manager to work with our teams on the delivery of engagement and messaging on the Kings Cross estate. This role is crucial for Savills and Related Argent to drive engagement within the customer groups at King’s Cross (residents, retail partners and office occupiers/workers), helping bring people together within the business and residential communities. Collaborating with our team, you will create clear messaging and inspiring content to ensure our occupiers and residents know about what a brilliant place King’s Cross is, ensuring the smooth functioning of the neighbourhood and enhancing the overall experience. Purpose of the RoleAs Engagement Manager you will be responsible for creating, leading, and delivering customer engagement , communication and marketing assets for our direct customers – retail partners, occupiers, and residents. You will work with an experienced marketing, digital, events and communications team, as well as working cross functionally with our delivery teams including Social Value, Customer Experience, Operations, Innovation and Asset Management teams. Your primary role is to ensure our brand is embedded in what we communicate every day with direct customers and that they know about what we do at King’s Cross, which will include building compelling content to support our wider teams as they deepen relationships. You’ll not just be the go to person on this – over time you’ll influence our team to be better at engagementKey ResponsibilitiesDay to Day tasksCustomer experience:
Customer engagement:
Financial management:
Continuous improvement:
Content and messagingDevelop and execute a comprehensive and compelling content and communications strategy aligned with the brand’s goals and objectives. Liaise with members of the operational, marketing team, neighbourhood manager, social value team and CX team. Plan, coordinate, and execute marketing and communication campaigns that resonate with the target audience and enhance brand awareness. Create engaging and high-quality content for various channels including website, social media, app, digital screens, email campaigns, and written collateral. Ensure consistency in messaging and branding across all content. Work collaboratively with marketing and comms teams to synergise activity. Work with the Neighbourhood Manager to create content to support their role Help prepare monthly comms via relevant channels (app, newsletters, notices, and other communication materials) to keep all occupiers and residents informed.StandardsEmbed the King’s Cross brand and tone of voice within occupier communications, aiding the teams to improve their communication style and skills through a coaching style. Accountable for any collateral development and roll out in occupier facing areas to King’s Cross standards. Develop and manage the given budget (in compliance with RICS code of conduct), ensuring that expenses are controlled, and revenue is maximised. Prepare regular formal reports on financial performance and effectiveness. Customer ExperienceSupport development of long-term sustainable relationships with customers by improving understanding about King’s Cross Analyse customer feedback to identify opportunities for improving customer experience and engagement. Collaborate with cross-functional teams to implement customer-centric initiatives and enhancements that drive satisfaction and loyalty. This includes sup